共享意思意思,传播酣畅,增长见闻,留住好意思好!亲爱的您,这里是LearningYard新学苑。今天小编为全球带来著述“跨境营销抽象(三十二):EDM营销Ⅰ”迎接您的探问。Share interest, spread happiness, increase knowledge, leave a beautiful!Dear, this is LearningYard Academy.Today Xiaobian brings you an article"Overview of Cross-Border Marketing(32):"EDM Marketing I"Welcome to your visit. 第一节 抽象Section One: OverviewEDM营销是跨境电商商家获客的主要要领之一。据统计,全球每天发送的电子邮件多达数百亿封,其中约一半为个东说念主通讯邮件,其他为各样类型的交易信息。EDM marketing is one of the main methods for cross-border e-commerce merchants to acquire customers. According to statistics, hundreds of billions of emails are sent globally each day, with about half being personal correspondence and the other half comprising various types of business information. 一、什么是EDMWhat is EDM1.EDM的界说Definition of EDMEDM是电子邮件直复营销的缩写,简称为邮件营销,是诳骗电子邮件与受众进行交易交流的一种直销方式。EDM是蚁集营销中最迂腐的一种,但亦然现在应用最等闲的。EDM is an abbreviation for Electronic Direct Mail Marketing, commonly known as email marketing, which is a form of direct selling that uses email for commercial communication with the audience. EDM is one of the oldest methods in online marketing, but it is also the most widely used today.2.EDM营销的性格Characteristics of EDM Marketing(1)应用限制广。邮件是东说念主们使用最等闲、最每每的换取器具之一。Wide range of applications. Email is one of the most widely used and frequently used communication tools.(2)操作浅易,遵循高。操作Email不需要高妙的狡计机常识,不需要烦锁的制作及发 送经过操作浅易。若是使用专科EDM营销器具,遵循会更高。Simple operation, high efficiency. Operating email does not require advanced computer knowledge, and the complicated production and sending process is straightforward. If using a professional EDM marketing tool, the efficiency will be even higher.(3)实质丰富。电子邮件传递信息的阵势各样,不错使用富文本,使邮件实质丰富好意思不雅, 具有信息量大、保存期长、便于保藏和传阅的性格。 Rich content. Emails have various forms of conveying information, allowing the use of rich text, which makes the content rich and visually appealing, characterized by a large amount of information, long preservation period, and ease of collection and circulation.(4)精确有用。电子邮件自己具有定向性迪士尼彩乐园导航网,不错针对精确筛选出的对象发送特定的电子 邮件,如按行业或地域等进行分类,找到精确的盘算推算客户,再进行告白邮件群发,故可使营销盘算推算明确,恶果得以改善。Precise and effective. Emails themselves have a targeting capability, allowing specific emails to be sent to accurately filtered recipients, such as being categorized by industry or region, to find precise target customers, and then carry out mass advertising emails, thereby clarifying marketing goals and improving results.(5)本钱便宜。电子邮件营销是一种低本钱的营销方式。Low cost. Email marketing is a low-cost marketing method. 二、EDM在跨境电商中的作用The role of EDM in cross-border e-commerce(1)打造品牌形象。EDM营销关于企业品牌形象的价值,是在永恒与用户有关的经过 中缓慢荟萃起来的。程序的、专科的EDM营销对品牌形象有积极的促进作用,同期亦然一 项永恒的诞生经过。Build brand image. The value of EDM marketing for a company's brand image is gradually accumulated in the long-term process of connecting with users. Standardized and professional EDM marketing has a positive effect on brand image and is also a long-term construction process.(2)产物践诺和销售。产物践诺和销售是EDM营销最主要的想法之一。它能在一定程 度上刺激潜在客户的购买,迪士尼彩乐园导航网老客户的复购,因此具有出色的倾销恶果。 Product promotion and sales. Product promotion and sales are one of the main purposes of EDM marketing. It can stimulate potential customers' purchases and encourage repeat purchases from existing customers, thus demonstrating excellent sales effectiveness.(3)艳羡客户联系。EDM营销是一种互动交流器具,业务东说念主员不错在邮件中跟订阅用 户玩一些小游戏,以刺激用户的有趣心,从而普及客户的点击率。Maintain customer relationships. EDM marketing is an interactive communication tool where business personnel can engage subscribers with some mini-games in the emails to stimulate users' curiosity, thereby increasing customer click-through rates. (4)阛阓调研。诳骗电子邮件开展在线捕快是蚁集阛阓调研中最常用的要领之一,具有问卷投放、回收期短、本钱便宜的性格。Market research. Conducting online surveys via email is one of the most commonly used methods in online market research, characterized by questionnaire distribution, short collection period, and low cost.今天的共享就到这里了若是您对今天的著述有特有的念念法迎接给咱们留言让咱们相约未来祝您今天过得欢腾酣畅!That's all for today's sharing.If you have a unique idea about the articleplease leave us a messageand let us meet tomorrowI wish you a nice day!案牍|ls排版|ls审核|小h参考长途:跨境电商营销经营翻译开头:ChatGPT本文由LearningYard新学苑整理并发出,如有侵权请在后台留言!
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